Why MATI?

Spending thousands on online advertising, but not sure whether or how it reaches your target group? The MindTake Ad Transparency Index can provide you with measurable data you can track over time, and serves as a transparent benchmark for media agencies and advertisers alike. Simply put, the higher the MATI value for a banner is, the higher its advertising value.

Latest report - Austria - 2015 - I

PortalAd sizeAd areaMATI basicMATI branding
prosieben.at
Sitebar
Homepage
141.90
120.10Order
derstandard.at
Billboard
Homepage
126.40
124.00Order
orf.at
Sitebar
Homepage
125.80
129.60Order
willhaben.at
Sitebar
Homepage
118.50
127.50Order
herold.at
Sitebar
Homepage
117.80
115.10Order
diepresse.com
Billboard
Homepage
117.40
114.30Order
derstandard.at
Sitebar
Homepage
116.60
116.20Order
herold.at
Billboard
Homepage
115.90
113.60Order
gmx.at
Billboard
Homepage
114.20
123.60Order
atv.at
Sitebar
Homepage
112.60
111.30Order
wirtschaftsblatt.at
Billboard
Homepage
112.50
102.70Order
prosieben.at
Halfpage Ad
Homepage
111.60
95.80Order
vienna.at
Billboard
Homepage
106.80
93.30Order
diepresse.com
Sitebar
Homepage
106.10
105.30Order
krone.at
Sitebar
Homepage
105.80
107.00Order
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